Work with Images and Video in an Article

Use Insert image and Insert video in the toolbar. Images can come from Unsplash, Pexels, your own upload, or Narra AI Images, which costs 100 credits per image. Stock and uploads cost nothing.

Last updated 1 day ago

Media is added and replaced from the editor toolbar, using Insert image and Insert video.

Most articles arrive with images already, from the enhancements chosen before generation. This is about changing them and adding more.

Where Images Come From

Four sources:

Source

Cost

Unsplash

Free

Pexels

Free

Your own upload

Free

Narra AI Images

100 credits per image

Image placeholders in the draft state the options directly: "Unsplash, Pexels, upload, or Narra AI Images".

AI images cost 100 credits each, as of 2026-08-30. That applies whether the image was generated during writing or added later in the editor.

Adding an Image

  1. Place the cursor where the image should go.
  2. Select Insert image in the toolbar.
  3. Choose a source and pick or generate the image.

Replacing an Image

Select the existing image and choose a different source. Generating a new AI image is another 100 credits, so it is worth trying stock first if you are only unhappy with the subject.

Image blocks have a Remove image block control.

The Cover Image

The cover, or featured image, is separate from in-article images. Its placeholder reads "16:9 cover Β· Unsplash, Pexels, upload, or …".

It is usually the most visible image you have, because it appears on your blog index and in social previews. If you are going to spend 100 credits on one AI image, spend it here.

Cover composition is set in Brand Profile β†’ Visuals: Scene only, or Title overlay, which puts the article title on the image.

Video

Insert video adds a video block. Sources are YouTube or Pexels, set through the Related Videos enhancement.

With YouTube you can prefer your own channel by supplying its URL in Brand Profile β†’ Enhance. Worth doing if you publish video, since an article that embeds your own video keeps the reader in your ecosystem.

There is no general embed control beyond video blocks.

Choosing between Stock and AI Images

Stock is free and often better. Unsplash and Pexels have genuinely good photography, and for most topics a real photograph beats a generated one.

AI images earn their cost when stock cannot deliver. Abstract concepts, your specific process, diagrammatic content, or a consistent illustrated style across a blog are the cases where 100 credits is well spent.

AI images are the easiest place to overspend. Cover plus in-article AI images on every post adds 200 credits to a 300 credit article, which is a two-thirds increase for something readers rarely notice. Turning AI images off as a default and on per article is the sensible pattern.

Getting Better AI Images

Set up Brand Profile β†’ Visuals properly. Style, brand colours, logo, and the extra instructions fields all shape what comes out, and the instructions field is the most direct and most underused lever.

If AI images contain garbled text, turn off Text and logo on images in the same tab.

Notes

Media is not hydrated instantly during generation. The title bar shows Preparing media while it works, and the Content Score pauses during it.

Images are hosted by NarraSEO and referenced when you publish. Some platforms copy them into their own library and some link to them, which depends on the integration.

Stock images from Unsplash and Pexels are non-copyrighted for this use, and attribution is handled for you.

Alt text matters for accessibility and image search. Check what generated images have before publishing.

If Images are Missing after Generation

Most often media hydration has not finished. Wait for Preparing media to clear in the title bar.

If they are still missing, check the image enhancements were turned on for that article, and that you had credits available if you chose AI images.